Service

MARKETING & SALES

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Overview

Overview

Getting a product into the United States is half the challenge. The other half is making sure American consumers and retail buyers know it exists, understand why it matters, and choose it over the thousands of alternatives competing for the same shelf space and shopping cart.

GBM's marketing and sales team bridges the gap between a compliant import and actual consumer adoption. We develop brand positioning calibrated specifically for the American market, execute digital marketing strategies that drive awareness and trial, and represent your brand at major US industry trade shows where retail buyers are actively scouting new products.

We don't hand you a marketing plan and wish you luck. We execute it alongside you, facilitating direct introductions to retail buyers, activating distributor networks across mainstream and specialty channels, and supporting in-store launch campaigns that drive initial trial and repeat purchase.

What's Included In The Service?

Our marketing and sales service covers the full spectrum from brand strategy to retail shelf placement, ensuring your product doesn't just enter the US market but gains traction with the consumers and buyers who matter.

  • Brand positioning and messaging development for the US consumer market
  • Digital marketing strategy and execution across search, social, and paid channels
  • Trade show representation at Natural Products Expo, Fancy Food Show, and category events
  • Direct introductions to retail buyers at regional and national chains
  • Sell sheet, presentation, and pricing structure preparation for buyer meetings
  • Distributor network activation across mainstream, ethnic, specialty, and natural channels
  • In-store launch campaign planning and promotional strategy
  • Sampling programs and consumer trial initiatives
  • Performance tracking and ongoing strategy optimization based on market data

What’s Include In The Services?

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